Magnetic field

CLIENT: BENEFIT   ||   LOS ANGELES   ||   EVENT / POP UP DESIGN

2021

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Designed in collaboration with Pop up Mob.

[  Expertise: 3D modeling and rendering, production files ]

OBJECTIVE

Designed a truck for Benefits New product launch.

The launch of their new mascara:

they're real! magnet

DESIGN

With the new product they're real! magnet launching the design approach for the truck was to create a magnetic look and feel. As if the whole truck was a magnet with attached elements. 

To show the power of the mascara!

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